JAECOO DAY: Unveiling the JAECOO 5 Light Off-Road SUV
On August 9, 2025, OMODA&JAECOO hosted JAECOO DAY in Riyadh, Saudi Arabia, introducing the all-new light off-road SUV — JAECOO 5.
Prices and Launch in the Middle East
Prices Starting from Comfort: SR63,135; Luxury: SR72,335 and Premium: SR82,685 (VAT inclusive). The model was simultaneously launched in Saudi Arabia, Kuwait, Qatar, and the UAE, marking a new chapter in joint launches across the Middle East.
Regional Ambassador Surprise Appearance
Regional Ambassador Bader Faisal AlShuaibi made a surprise appearance at the event. Multiple models from the JAECOO family were showcased, along with the debut of the SHS super hybrid system, demonstrating the brand’s global strategy and technological strength.
JAECOO 5: Redefining the Light Off-Road SUV
JAECOO 5 is a light off-road SUV that seamlessly blends urban commuting with outdoor exploration. Engineered for outstanding off-road capability and multi-terrain adaptability, it redefines the lifestyle experience of intelligent SUVs by creating three smart mobility scenarios — music, camping, and pet-friendly travel — all centered around the philosophy of Human·Vehicle·Life.
Global Expansion and Recognition
In July, the parent company of OMODA&JAECOO ranked 233rd in the 2025 Fortune Global 500, with cumulative exports exceeding 5 million units, achieving a Dual 500 milestone — a breakthrough in its globalization strategy.
On August 9, 2025, Riyadh hosted a highly anticipated automotive event — JAECOO DAY. Under the theme GO DISCOVER, the event marked the official launch of the brand-new light off-road SUV, JAECOO 5, and announced its simultaneous release across four key Middle Eastern markets: Saudi Arabia, Kuwait, Qatar, and the UAE. As a significant step in JAECOO’s global expansion.
Celebrity Ambassador and Launch Event Highlights
Renowned Middle Eastern singer and theater director Bader Faisal AlShuaibi appeared as the regional ambassador for JAECOO 5, adding excitement to the launch event. A regionally customized edition of JAECOO 5 was also unveiled, tailored for the local market. The full JAECOO family, from JAECOO 5 to JAECOO 8, took center stage, showcasing the brand’s comprehensive strength.
Advanced Technology and Lifestyle Scenarios
A dedicated exhibition area for the SHS super hybrid system was set up at the venue, showcasing its unique components. The system includes the 5th-generation 1.5TDGI hybrid-dedicated engine, a stepless super hybrid DHT system, and a high-performance hybrid-dedicated battery.
Intelligent Design and Lifestyle Integration
JAECOO 5 is more than just a light off-road SUV — it embodies a new lifestyle that seamlessly blends urban commuting with outdoor exploration. Equipped with an independent suspension system, 540° panoramic image, and a 600mm wading depth, it enhances off-road capabilities and adaptability.
Built around the Human·Vehicle·Life philosophy, JAECOO 5 offers three lifestyle scenarios — music, camping, and pet-friendly travel — supported by intelligent technology. Features like Karaoke Mode and camping gear integration enhance the mobility experience.
Future Releases and Test Drives
JAECOO 7 SHS will soon be available for pre-sale in Saudi Arabia. Visit the OJ showroom to experience the extraordinary driving experience brought by the J7 SHS.
