GymNation: Revolutionizing Fitness in Saudi Arabia
GymNation, the fastest-growing fitness brand in Saudi Arabia, is not slowing down anytime soon. With the recent opening of its 20th gym in the Middle East, including six locations in Saudi Arabia, the brand is making waves in the fitness industry.
Rapid Growth and Success in Saudi Arabia
Founder & CEO of GymNation, Loren Holland, expressed his excitement about the brand’s rapid growth in Saudi Arabia. He stated, “We’ve opened ten gyms this year, six of which are in Saudi Arabia — all on time, on budget, and exceeding membership expectations.” The warm welcome received in Saudi Arabia and the support from the Ministry of Investment (MISA) have been instrumental in GymNation’s success in the Kingdom.
Promoting Fitness Across the Kingdom
GymNation is playing a key role in breaking down affordability barriers and promoting fitness participation in Saudi Arabia. This aligns with the country’s Vision 2030 goals of creating a healthier, more active society. Holland emphasized GymNation’s commitment to championing healthy and active lifestyles in the region.
Focusing on Inclusivity and Technology
GymNation’s affordable pricing model and community-focused approach have attracted over 25,000 members in Saudi Arabia, with a significant number being first-time gym users. The brand’s uniform pricing across genders has resonated well, especially among female members. In addition to physical expansion, GymNation is investing in technology, automation, and AI to enhance member experiences.
Future Expansion and Ambitions
With a population of over 35 million and a growing fitness market, GymNation sees immense opportunities in Saudi Arabia. The brand plans to open 20-30 new gyms within the next year, expanding to Kuwait, Bahrain, and Qatar. With ambitions to have over 100 locations across the GCC, GymNation is set to lead the region’s fitness industry.
